About Us

šŸ About Us ā€“ 1LR Mindset Gear LLC

One Last Run. Itā€™s not just a brandā€”itā€™s a mindset.

At 1LR, we create apparel that speaks to the heart of competition. Whether you're chasing a state title, playing for fun, grinding through offseason workouts, or stepping onto the field for the final time or the first time, our gear is built to remind you why you startedā€”and who youā€™re becoming in the process.Ā  We are family owned and operated.


šŸ’„ Our Mission

To inspire athletes with designs that reflect grit, mindset, and purposeā€”on and off the field.Ā  Let 1LR be your reminder.


šŸŒ½ Nebraska Roots, National Vision

Born in the heartland, 1LR is proudly rooted in Nebraska. Our designs celebrate local pride, athletes and parents of all ages, and the soul of competitionā€”while reaching athletes across the country who live for the grind.

šŸ› ļø Built for Athletes. Designed by One.

Founded by a teacher turned entrepreneur, 1LR is more than a businessā€”itā€™s a mindset. Every design is crafted with intention, refined through feedback, and tested for emotional impact. We donā€™t just sell gear. We sell rally cries.


šŸ§  What We Stand For

  • Clean, bold visuals that speak louder than words

  • Emotionally charged slogans that fuel performance

  • Sport-specific designs tailored for football, baseball, wrestling, soccer, dance, track, and more

  • Ethical branding that respects the game


šŸ“£ Join the Movement

Whether you're a coach, parent, athlete, or fanā€”1LR is for you. Because every run, every rep, every momentā€¦ could be your One Last Run.